Tuesday, July 22, 2008

Lamborghini Murcielago LP640


2008 Lamborghini Murcielago LP640

Jeep


Jeep took root in WWII as the name of the now-iconic four-wheel-drive military vehicle produced by Willys-Overland and Ford for the U.S. Army. The name's origin is somewhat of a mystery; popular belief is that it morphed from "GP," or "general purpose," though others have suggested that it was a nickname derived from a character featured in the Popeye comic strip of the time.

The mid-1940s saw the introduction of the first civilian Jeep, the CJ-2A. It offered many features not available on military versions, such as a tailgate, an external fuel cap and a side-mounted spare tire, and was targeted mainly toward farmers and construction workers.

Civilian Jeeps caught on with the public, and by the 1950s, new models such as the CJ-3B and the CJ-5 had been introduced. The CJ-5 had the longest production run of any Jeep vehicle, continuing for 30 years after its introduction in the early '50s. The company changed owners during this decade as Willys-Overland was sold to Kaiser in 1953.

Jeep broke new ground in the 1960s with the debut of its Wagoneer. Geared toward active families, this early SUV was the first four-wheel-drive vehicle equipped with an automatic transmission. A new "Dauntless" V6 became available as an option on the CJ-5 and CJ-6 in 1965. This was the first time that a Jeep CJ could be equipped with a V6. Packing 155 horses, the engine's horsepower almost doubled that offered by the standard four-cylinder.

By the 1970s, Jeep had changed ownership yet again, with the purchase of Kaiser-Jeep by American Motors Corporation. New models like the CJ-7 and the Scrambler were rolled out. Additionally, the company unveiled some new technology with the introduction of the world's first automatic full-time four-wheel-drive system. Dubbed Quadra-Trac, it was available in the CJ-7 as well as in full-size Jeep trucks and wagons. During this decade, Jeep's fortunes soared as four-wheel-drive vehicles became increasingly popular with large sections of American buyers.

The 1980s saw the introduction of the Cherokee and Wrangler. The Cherokee was one of the first of the new breed of SUVs — midsize wagons that skyrocketed in popularity as the decade progressed. The Wrangler replaced the CJ series in 1987 and offered the raw functionality of the CJ along with more features designed to add a measure of comfort to the rugged ute. That year also saw the purchase of American Motors by Chrysler, with the Jeep brand becoming part of Chrysler's Jeep/Eagle division.

About a decade later, Jeep fell under the umbrella of DaimlerChrysler after Chrysler and Daimler-Benz merged. This partnership resulted in new models, though none were able to attain great sales success. In 2007, Daimler sold the Chrysler Group to a private equity firm. Despite the latest ownership change, we're sure Jeep will maintain a loyal group of customers thanks to its focused mission of building fearless, go-anywhere vehicles.

2008 BMW 1 Series 135i





About BMW


BMW is an acronym for Bayerische Motoren Werke AG -- or, in English, Bavarian Motor Works. Whatever you call it, the German-based company is one of the world's most respected automakers, renowned for crafting luxury cars and SUVs that offer superior levels of driving enjoyment.

Founded in Munich, the company began in the early 1910s as an aircraft manufacturer. BMW's current logo, designed to represent white propeller blades against a blue sky, reflects these origins; its blue-and-white color scheme also references Bavaria's blue-and-white checkered flag.

It wasn't until 1928 that production began on the first BMW automobile, the Dixi. The car proved tremendously popular, and its success helped the manufacturer weather the Depression. BMW's best-known pre-World War II vehicle was the Type 328 roadster, a supple two-seater that racked up over 120 victories on the motorsport circuit between 1936 and 1940. Postwar BMW cars maintained this tradition, winning several racing, rallying and hill climb victories.

The early 1950s saw the launch of the BMW 501, a roomy, voluptuous sedan that was resplendent with all of the hopefulness of that era. It was soon followed by the 502 which was powered by the world's first light-alloy V8, foreshadowing BMW's ongoing commitment to developing new technology. The best-selling BMW of that decade was the Isetta, a petite two-seat "microcar" typically powered by a 12- or 13-horsepower engine. The mid-'50s also saw the debut of the limited production and breathtakingly beautiful 507 sports car which had an alloy body and used the 502's V8 for propulsion. In the 1960s, BMW sales strengthened significantly, thanks in part to the immense popularity of the 1500, a sporty family sedan.

By the 1970s, BMW was establishing itself as a full-fledged car company. It was a pioneer for many emerging technologies, including turbocharging and advanced vehicle electronics. This was also the period when BMW of North America was established and consumers, who coveted both sports and luxury cars, became loyal "Bimmer" owners. The '70s also saw the birth of BMW's three-tier sport sedan range consisting of the 3 Series, 5 Series and 7 Series cars and the creation of its performance M division.

More recently, the company has been expanding its reach worldwide. It opened its first U.S. manufacturing plant in the latter half of the 1990s and has expanded its brand empire to include Mini and Rolls-Royce. BMW also continues to build motorcycles, something it has done since the 1920s.

The automaker's famous advertising slogan describes each of its vehicles as "the ultimate driving machine," and it's not mere hyperbole. Over the past couple of decades, BMWs have become the standard for performance and luxury in most of the "over $30,000" segments. With family-friendly wagons, crisp sedans, distinctive coupes, nimble sports cars and spacious SUVs offered, BMW's model roster is diverse. But its luxury vehicles all share a common characteristic: the ability to make drivers feel gloriously connected to the road.